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Define in your own words and reinforce with real world not textbook or examples used in class. Demonstrate why the example is best suited to explain the concept. The real world researched by you is where you earn the points!  The Key to Success is to research real world examples to illustrate the synthesis of understanding. Not examples discussed in class that applied to that class discussion example.

1.    Discuss in length, analyze and compare the 5 generic Competitive strategies. Please discuss when they are best used and not to be used. Also, provide real world examples of each strategy. (Chapter 5)
2.    Discuss and analyze and the Macro Environment of a company. Discuss the factors that affect the environment. Also, discuss the immediate Industry and Competitive environment. Analyze why all of these are important for a company to know. Provide real world examples (Chapter 3)
3.    Discuss each the do and donts of creating a Vision Statement. Provide real world examples of a good Vision statement and why and a poor Vision Statement. (Chapter 2)
4.    Discuss and analyze what a company the Three Strategic Questions All Firms Must Answer Discuss the different components of each questions.  Discuss and provide real examples. (Chapter 1)
5.    Define each of the four types of a SWOT. Why would a SWOT be performed? Provide and analyze a real world companies SWOT analysis. (Chapter 4)

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