“Select two disruptive technologies and discuss the implications to contemporary theory and practice of marketing” 

Your papers should demonstrate –

• That you have read the key papers 

• That you have independently found relevant further papers/readings 

• That you are working to understand them 

• That you have identified the key ideas 

• That you have benefited from discussion in seminars 

• That you can develop your own ideas and conclusions from your reading 

• That you can provide full academic referencing 

• That you can provide examples of good and poor practice