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Globalization, pros & cons

There are certainly pros and cons of going global.

For example, with a physical product, the pros might include selling in more volume and the cons may include having to manage the process and logistics. It might also be costly to set up geographic distribution and global marketing at these destinations. Of course, all of this will depend on the global market chosen to do business in and the pro and cons may be different by product and service.

With this in mind, create a 2-3 full page paper on the following:

  • Identify and describe the market in Paris, France
  • Analyze pros and cons of entering this market

Only use web-accessible links as your sources – Do not use anything in print or audio!  Plagarism of any sort will not be accepted.

I have included a Word document with a few tidbits and links for information on Globalization for you to use as needed.

 

Please let me know ASAP if you have trouble with this assignment. 

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