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Services Marketing

Activity Instructions

How does the marketing of services differ from that of marketing products?

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SERVICES MARKETING

SERVICES MARKETING
B2B Service Provider Analysis

2.    Describe and discuss, in detail, the company’s 8Ps:

Physical Environment
Process
People
Productivity & Quality

3.    Identify the company’s core product and any supplementary or supporting services.

4.    Describe the company’s service concept components:

Service operations
Service delivery
Other contact points

5.    Create a “Flower of Service” for your company.

6.    Describe brand management for your company.

We are always aiming to provide top quality academic writing services that will surely enable you achieve your desired academic grades. Our support is round the clock!

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