Provide an example of a Communications Situation.
Provide an example of a Purchase Situation.
Provide an example of a Usage Situation.
Provide an example of a Disposition Situation.
Explain why it is important for a marketing manager to understand situational influences on purchasing behavior?
In order to assure meaningful dialogue, include application and citation of relevant information from our textbook and/or outside references. Cite references within the response and list the reference(s) at the end of the response. Additionally, be sure to conversationally respond to at least two of your colleague’s responses and participate during at least three days of our unit week.